Industrial Marketing Management

Papers
(The H4-Index of Industrial Marketing Management is 48. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2022-01-01 to 2026-01-01.)
ArticleCitations
IMM Asia and Oceania Summit 2024464
Call for papers: Industrial Marketing Management (IMM) African Summit: 10–12 September 2025393
Interorganizational preparedness in business-to-business relationships160
Ecosystem development as a strategy for defensive nonmarket shaping150
Relationship insecurity and dark-side behaviours in business-to-business relationships149
A tale of two paradigms. A comment on Möller and Halinen (2022)124
Editorial: Best business-to-business marketing management Ph.D. thesis 2023114
Good fortune and its influence on B2B relationships: The case of the Mae Manee money solution campaign in Thailand108
Restoring ecosystem brands: The role of sustainability-led innovation107
The liability of in-outsidership105
Interaction and networking for adaptation in a complex and challenging environment: Special issue editorial101
Does B2B WOM usage matter to channel relationship performance? The roles of organizational culture and psychic distance99
Supplier experience as antecedent to supplier satisfaction - An explorative study of SMEs97
Artificial intelligence-enabled systems and innovation in B2B firms: The role of strategic agility and decision-making performance97
Handling resource deficiencies through resource interaction in business networks97
The timing of diverse external stakeholder involvement during interfirm open innovation: The effects on new product speed to market and product lifespan95
Integrating machine learning, modularity and supply chain integration for Branding 4.094
Blockchain implementation for circular supply chain management: Evaluating critical success factors91
Amplifying retailers' sales with a hub's owned and earned social media: The moderating role of marketplace organic search81
The interplay of morality, emotional labor, and customer injustice: How salesperson experiences shape job satisfaction81
Toward a better understanding of value destruction: The case of food waste81
Exploring the impact of Industry 4.0 technologies on social sustainability through a circular economy approach79
Suppressing or motivating opportunism? The effectiveness of contract enforcement in manufacturer-distributor relationship78
Editorial Board Continued78
Corporate sustainable brand identity work and network embeddedness: Learnings from Better Place (2007–2013)78
Current state of the literature and new research directions on the nature of marketing in international B2B service firms: Special issue editorial77
The dynamic effects of learning: Host country experience and international joint venture termination77
2nd Industrial Marketing Management Oceania and Asia Summit74
Which is more effective for platform performance: Punishments or incentives?73
Innovation outsourcing versus joint innovation in collaboration with suppliers: A strategic relational-institutional perspective71
The fair trade of environmental effects and regional disparities69
Understanding B2B customer journeys for complex digital services: The case of cloud computing69
Trust and opportunism as paradoxical tension: Implications for achieving sustainability in buyer-supplier relationships67
How do business-to-business actors experience circular solutions? Uncovering the interplay between experience, interaction, and adaptation in the case of concrete element reuse65
Advancing the service-specific and solution-centric model of creativity: The roles of salesperson intuition, emotional intelligence, and cognitive laziness64
The contemporary face of word-of-mouth in B2B contexts: New technologies, practices and challenges62
Individual strategies as interaction modes for handling institutional logic diversity over time: A case study on a public-private collaboration project61
The buying center concept as a milestone in industrial marketing: Review and research agenda59
Creating value in servitization through digital service innovations57
The impact of dynamic capabilities in disrupted supply chains—The role of turbulence and dependence56
Under which conditions do manufacturing companies choose FDI for service provision in foreign markets? An investigation using fsQCA56
An overview, empirical application, and discussion of the future research potential of Q&A models in B2B contexts55
Expanding into new product lines in response to COVID-19: The interplay between firm age and performance aspirations54
Disruptive market-shaping processes: Exploring market formation for autonomous vehicle solutions52
Fairness asymmetry, changes in mutual trust, and supplier performance in buyer-supplier exchanges in China: A dyadic view52
Salesperson knowledge sourcing inside the vendor organization: Examining the performance-relationship continuum given selected boundary conditions52
Untying the knot: Drivers of the intention to downgrade the relationship in B2B service contexts50
AI strategy for global brand identity49
Conceptualizing the Industrial Metaverse: From Technological Layers to Business Value48
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