Journal of Retailing

Papers
(The median citation count of Journal of Retailing is 3. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-10-01 to 2025-10-01.)
ArticleCitations
Making AI work in retail: The vital role of human interaction258
Should firms display the sale price using larger font?251
Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses151
Decoding consumer resistance to near-expired products: The role of social stereotyping110
Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters108
Virtually mine: Understanding consumer responses to virtual reality product presentations107
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing101
FM ii: Copyright/ ID Statement91
Editorial from branding to dupes: the new copyconomy81
Multicategory purchase behavior: basket choice, shopping frequency, and promotional analysis79
The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing77
Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance56
The power of words: how linguistic framing affects consent in retail privacy policies56
Generating insult from injury: Receiving self improvement gifts causes negative word of mouth53
Promoting product returns? The impact of at-purchase and post-purchase discounts on customers’ return behavior52
Should customers of all brands be multichannel? Investigating the moderating role of brand tier50
Too assertive to recommend: The effect of assertive tone on referral behavior46
The role of customer experience dimensions in expanding customer–firm relationships: A customer expansion journey approach46
FM ii: Copyright/ ID Statement43
The value of making producers personal42
Usage complementarity vs. basket co-occurrence: Discount depth reliance in digitally personalized product recommendations42
Bargaining with algorithms: How consumers respond to offers proposed by algorithms versus humans41
Friends or Enemies? The impact of partial competitor referral on consumer purchase40
Who owns the brand in the digital retailscape? Revisiting the power balance34
FM ii: Copyright/ ID Statement33
Let’s (NOT) get physical: Cross-format dilution when launching physical counterparts with unique digital assets32
From my standpoint: How visual perspective affects visual experiences31
Unlocking the Potential of Web Data for Retailing Research31
Navigating online order fulfillment failures: Impacts on future customer behavior and the role of retailer mitigation30
Autonomous stores: How levels of in-store automation affect store patronage30
The enterprise activism risk model: How good intentions can jeopardize business success29
We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies27
FM ii: Copyright/ ID Statement27
Transformation of Metrics and Analytics in Retailing: The Way Forward27
Quiet sellers: When introversion drives salesperson performance25
Mind the gap: National brands’ sensitivity to price and line-length differentials at hard discounters versus conventional retailers24
The influence of the buy-now-pay-later payment mode on consumer spending decisions23
Household and retail panel data in retailing research: Time for a renaissance?23
Testing the performance of online recommendation agents: A meta-analysis23
Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk22
Retailing in times of soaring inflation: What we know, what we don't know, and a research agenda22
The effects of benefit-based (vs. attribute-based) product categorizations on mental imagery and purchase behavior22
Executive Summaries21
Reimagining personalization in the physical store20
Capturing Retailers’ Brand and Customer Focus20
Spatial word of mouth: How user reviews in the metaverse shape the success of virtual reality apps20
Artificial intelligence versus human service agents: How their presence shapes consumer information privacy concerns20
Immersive retailing: The in-store experience20
Multichannel customer purchase behavior and long tail effects in the fashion goods market19
A potential win-win-win strategy when pruning the direct channel: Motivating retailers to migrate to a designated intermediary19
Understanding retail media: Perspectives and implications for stakeholders19
Dynamic relationship changes between reviewers and consumers in online product reviews19
Fulfillment, The New Retailer Battlefield18
Executive Summaries17
How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness17
Co-creating affective atmospheres in retail experience17
Utilising eye-tracking data in retailing field research: A practical guide17
Do shoppers choose the same brand on the next trip when facing the same context? An empirical investigation in FMCG retailing17
Distribution effectiveness through full- and self-service channels under economic fluctuations in an emerging market16
The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution15
Uppercase Premium Effect: The Role of Brand Letter Case in Brand Premiumness15
What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades14
Impact of different types of in-store displays on consumer purchase behavior14
Valuation of brand equity and retailer growth strategies using real options14
Channel Intermediaries and Manufacturer Performance: An Exploratory Investigation in an Emerging Market14
The faster, the better? The impact of short delivery times on product returns in online retailing13
Mobile platform expansion: How does it affect the incumbent food delivery app and other sales channels?12
Conveying product weight in digital media using a hand image12
Optimal checkout strategies for online retailers12
FM ii: Copyright/ ID Statement12
International retailer performance: Disentangling the interplay between rule of law and culture12
Bidding Goodbye as JR Editors and Saying Thanks11
Adding good or removing bad: Consumer response to nutrition claims10
Can crowdsourcing improve prediction accuracy in fashion retail buying?9
Executive Summaries9
Navigating the complexities of retail mergers in a changing landscape: A call for deeper insights9
Unifying or discriminating: Competitive pricing strategies for multi-channel retailers9
Editorial - Striking a balance: Retailers at the crossroads of price and responsibility8
Wearing your success on your sleeve: How salesperson luxury brand consumption affects consumers’ perceptions8
Editorial: So, what is retailing? The scope of journal of retailing8
Chronological cues and consumers’ preference for mere newness8
Paving the way for responsible retailing8
Presenting a typology of virtual reality (VR) in retailing: A construal level theory and heuristic-systematic model perspective7
The influence of corporate social responsibility appeals (CSRAs) on product sales: Which appeal types perform better?7
The future is phygital: integrated content analysis of current retail strategies and future priorities across digital, physical, and phygital modalities7
Conspicuous consumption: A meta-analytic review of its antecedents, consequences, and moderators7
A Comparison of Return Rate Calculation Methods: Evidence from 16 Retailers7
The impact of mobile app adoption on physical and online channels7
Online and offline retailing: What we know and directions for future research6
I might try it: Marketing actions to reduce consumer disgust toward insect-based food6
Effects of online and offline advertising and their synergy on direct telephone sales6
Evaluating strategies for promoting retail mobile channel using a hidden Markov model6
A meta-analytic investigation of the organizational identification – Job performance relationship in the frontlines6
Relative persuasiveness of repurchase intentions versus recommendations in online reviews6
More than Machines: The Role of the Future Retail Salesperson in Enhancing the Customer Experience6
Digital lead generation platforms: Rightsizing the seller base6
Powerlessness, variety-seeking, and the mediating role of need for autonomy6
Pricing cues and retail competition5
The merchants of meta: A research agenda to understand the future of retailing in the metaverse5
Surprise, surprise: The dual impact of double discounting on consumer preferences5
The clock is ticking—Or is it? Customer satisfaction response to waiting shorter vs. longer than expected during a service encounter5
Leveraging In-Store Technology and AI: Increasing Customer and Employee Efficiency and Enhancing their Experiences5
How and why (imagined) online reviews impact frontline retail encounters5
Retailing in metaverse: Cryptocurrency and consumer payment choices in virtual reality environments5
Assessing fast fashion overstock through time-to-peak-sales5
Can(’t) touch this: The effect of form realism and product domain in virtual influencer endorsements5
Consumer search: What can we learn from pre-purchase data?5
FM ii: Copyright/ ID Statement4
Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research4
The effect of recommendation display position on review persuasiveness: Moderating roles of temporal distance, affect, and valence4
Executive Summaries4
Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions4
Showcasing articles that focus on metrics and analytics in retailing4
Executive Summaries4
Where you live matters: The impact of offline retail density on mobile shopping app usage4
Reducing food waste conveniently with semi-prepared food3
Healthy foods, healthy sales? Cross-category effects of a loyalty program promoting sales of fruit and vegetables3
The optimal product-line selling mode in online platforms3
FM ii: Copyright/ ID Statement3
How Dispersive Opinions Affect Consumer Decisions: Endowment Effect Guides Attributional Inferences3
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