Journal of Retailing

Papers
(The median citation count of Journal of Retailing is 4. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-07-01 to 2025-07-01.)
ArticleCitations
Making AI work in retail: The vital role of human interaction226
Should firms display the sale price using larger font?226
Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses133
FM ii: Copyright/ ID Statement100
Decoding consumer resistance to near-expired products: The role of social stereotyping95
Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters93
Virtually mine: Understanding consumer responses to virtual reality product presentations90
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing79
The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing69
Generating insult from injury: Receiving self improvement gifts causes negative word of mouth68
Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance64
Promoting product returns? The impact of at-purchase and post-purchase discounts on customers’ return behavior49
Too assertive to recommend: The effect of assertive tone on referral behavior47
FM ii: Copyright/ ID Statement46
The role of customer experience dimensions in expanding customer–firm relationships: A customer expansion journey approach46
The value of making producers personal44
Usage complementarity vs. basket co-occurrence: Discount depth reliance in digitally personalized product recommendations42
Who owns the brand in the digital retailscape? Revisiting the power balance40
FM ii: Copyright/ ID Statement39
Bargaining with algorithms: How consumers respond to offers proposed by algorithms versus humans37
Friends or Enemies? The impact of partial competitor referral on consumer purchase37
Let’s (NOT) get physical: Cross-format dilution when launching physical counterparts with unique digital assets36
The enterprise activism risk model: How good intentions can jeopardize business success34
From my standpoint: How visual perspective affects visual experiences34
Unlocking the Potential of Web Data for Retailing Research34
Autonomous stores: How levels of in-store automation affect store patronage33
Navigating online order fulfillment failures: Impacts on future customer behavior and the role of retailer mitigation30
We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies27
FM ii: Copyright/ ID Statement26
The impact of supply disruption risk on a retailer’s pricing and procurement strategies in the presence of a substitute product25
Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk25
Retailing in times of soaring inflation: What we know, what we don't know, and a research agenda23
On the Extendibility of Brands with Subordinate versus Basic Category Concepts23
Household and retail panel data in retailing research: Time for a renaissance?23
Quiet sellers: When introversion drives salesperson performance23
Mind the gap: National brands’ sensitivity to price and line-length differentials at hard discounters versus conventional retailers22
Transformation of Metrics and Analytics in Retailing: The Way Forward22
The influence of the buy-now-pay-later payment mode on consumer spending decisions22
Testing the performance of online recommendation agents: A meta-analysis21
Executive Summaries21
The effects of benefit-based (vs. attribute-based) product categorizations on mental imagery and purchase behavior21
Reimagining personalization in the physical store20
Capturing Retailers’ Brand and Customer Focus19
Artificial intelligence versus human service agents: How their presence shapes consumer information privacy concerns19
Immersive retailing: The in-store experience19
A potential win-win-win strategy when pruning the direct channel: Motivating retailers to migrate to a designated intermediary18
Fulfillment, The New Retailer Battlefield18
Spatial word of mouth: How user reviews in the metaverse shape the success of virtual reality apps17
All or Nothing in Sensory Marketing: Must All or Only Some Sensory Attributes Be Congruent With a Product’s Primary Function?16
Utilising eye-tracking data in retailing field research: A practical guide16
Distribution effectiveness through full- and self-service channels under economic fluctuations in an emerging market16
Do shoppers choose the same brand on the next trip when facing the same context? An empirical investigation in FMCG retailing16
How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness16
Executive Summaries16
Dynamic relationship changes between reviewers and consumers in online product reviews16
Multichannel customer purchase behavior and long tail effects in the fashion goods market16
Co-creating affective atmospheres in retail experience15
The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution15
Valuation of brand equity and retailer growth strategies using real options14
Impact of different types of in-store displays on consumer purchase behavior14
Executive Summaries14
What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades14
Channel Intermediaries and Manufacturer Performance: An Exploratory Investigation in an Emerging Market14
An Investigation of Consumer Subjective Knowledge in Frontline Interactions13
Uppercase Premium Effect: The Role of Brand Letter Case in Brand Premiumness13
Bidding Goodbye as JR Editors and Saying Thanks13
FM ii: Copyright/ ID Statement12
Conveying product weight in digital media using a hand image12
International retailer performance: Disentangling the interplay between rule of law and culture12
The faster, the better? The impact of short delivery times on product returns in online retailing12
Optimal checkout strategies for online retailers11
Journal of Retailing Status Report 202111
Mobile platform expansion: How does it affect the incumbent food delivery app and other sales channels?11
Contractual Discrimination in Franchise Relationships11
Can crowdsourcing improve prediction accuracy in fashion retail buying?10
Adding good or removing bad: Consumer response to nutrition claims10
Executive Summaries10
The influence of corporate social responsibility appeals (CSRAs) on product sales: Which appeal types perform better?9
Navigating the complexities of retail mergers in a changing landscape: A call for deeper insights9
Editorial - Striking a balance: Retailers at the crossroads of price and responsibility9
Editorial: So, what is retailing? The scope of journal of retailing9
Conspicuous consumption: A meta-analytic review of its antecedents, consequences, and moderators8
Presenting a typology of virtual reality (VR) in retailing: A construal level theory and heuristic-systematic model perspective8
Chronological cues and consumers’ preference for mere newness8
Paving the way for responsible retailing8
I might try it: Marketing actions to reduce consumer disgust toward insect-based food8
The future is phygital: integrated content analysis of current retail strategies and future priorities across digital, physical, and phygital modalities8
Wearing your success on your sleeve: How salesperson luxury brand consumption affects consumers’ perceptions8
A Comparison of Return Rate Calculation Methods: Evidence from 16 Retailers8
Online and offline retailing: What we know and directions for future research7
Perceptual differences regarding leadership between the store manager and employees and its impact on frontline sales performance: A research note6
Relative persuasiveness of repurchase intentions versus recommendations in online reviews6
The impact of mobile app adoption on physical and online channels6
More than Machines: The Role of the Future Retail Salesperson in Enhancing the Customer Experience6
Customizing calories: How rejecting (vs. selecting) ingredients leads to lower calorie estimation and unhealthier food choices6
Evaluating strategies for promoting retail mobile channel using a hidden Markov model6
Effects of online and offline advertising and their synergy on direct telephone sales6
A meta-analytic investigation of the organizational identification – Job performance relationship in the frontlines5
How and why (imagined) online reviews impact frontline retail encounters5
Leveraging In-Store Technology and AI: Increasing Customer and Employee Efficiency and Enhancing their Experiences5
Assessing fast fashion overstock through time-to-peak-sales5
The clock is ticking—Or is it? Customer satisfaction response to waiting shorter vs. longer than expected during a service encounter5
Retailing in metaverse: Cryptocurrency and consumer payment choices in virtual reality environments5
Pricing cues and retail competition5
The merchants of meta: A research agenda to understand the future of retailing in the metaverse5
Powerlessness, variety-seeking, and the mediating role of need for autonomy5
Can(’t) touch this: The effect of form realism and product domain in virtual influencer endorsements5
Consumer search: What can we learn from pre-purchase data?5
Executive Summaries5
Executive Summaries4
Where you live matters: The impact of offline retail density on mobile shopping app usage4
How Dispersive Opinions Affect Consumer Decisions: Endowment Effect Guides Attributional Inferences4
Which Products are More Responsive to In-Store Displays: Utilitarian or Hedonic?4
Perceived Omnichannel Customer Experience (OCX): Concept, measurement, and impact4
FM ii: Copyright/ ID Statement4
Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research4
Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions4
Healthy foods, healthy sales? Cross-category effects of a loyalty program promoting sales of fruit and vegetables4
A Framework for Collaborative Artificial Intelligence in Marketing4
Thoughtful or thoughtless? Asymmetric attitudes of gift-givers and gift-recipients toward overpackaged gifts4
Showcasing articles that focus on metrics and analytics in retailing4
FM ii: Copyright/ ID Statement4
Navigating contradictory logics in the field of luxury retailing4
The optimal product-line selling mode in online platforms4
Lessons learned from the Kroger-Albertsons merger case4
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