Journal of Marketing Management

Papers
(The H4-Index of Journal of Marketing Management is 19. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-09-01 to 2025-09-01.)
ArticleCitations
Reproduction as consumption: unravelling the sociological shaping of reproductive tourism market in China63
Consumer emotional ambivalence: a state-of-the-art review36
Dead metaphors and responsibilised bodies-in-transition: the implications of medical metaphors for understanding the consumption of preventative healthcare36
The empty body: exploring the destabilised brand of a racialised space31
Are we a growing a green generation? Exploring young people’s pro-environmental orientation over time31
Invisible hands or hearts? A feminist critique of consumerism and market centrism31
The future of luxury management – 5 megatrends that are here to stay: guidance for researchers and managers30
Advertising healthy eating to young consumers: insights from English and Swedish adolescents27
Fee Fi Fo Fail: fairy stories for future failures25
How death anxiety influences coping strategies during the COVID-19 pandemic: investigating the role of spirituality, national identity, lockdown and trust25
Is brand differentiation necessary for success? The role of purchase goal and confidence in the brand’s position25
The role and forms of social media branded content driving active customer engagement behaviours22
The experience of luxury craftsmanship – a strategic asset for luxury experience management21
Playing on a moving pitch: foregrounding the impact of sociocultural contexts on social movements and brands21
Publish or perish: ensuring our journals don’t fail us20
Trust me, I am famous: legitimating attractive celebrities as credible endorsers for charitable organisations20
Locked-in: the dangers of health service captivity and cessation for older adults and their carers during COVID-1920
Conceptualising the (dis)abling marketplace through value creation and destruction19
Innovating with stakeholders to co-create value in cultural tourism experiences: a case study of Schokland in the Netherlands19
Teaching note – Critical pedagogies: practical examples from the marketing classroom19
The fifth mode of entry: the metaverse and the case of Blackpink’s ‘Born Pink’19
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