Journal of Marketing Management

Article	Citations
Self-tracking, consumption and markets: analysing current research and setting a new research agenda	67
The future of luxury management – 5 megatrends that are here to stay: guidance for researchers and managers	57
Consumer emotional ambivalence: a state-of-the-art review	54
The empty body: exploring the destabilised brand of a racialised space	50
Publish or perish: ensuring our journals don’t fail us	43
Fee Fi Fo Fail: fairy stories for future failures	40
Trust me, I am famous: legitimating attractive celebrities as credible endorsers for charitable organisations	33
La dorveille	33
In it together: brands benefit after a transgression when perceived as co-owners of the brand community	32
Revolutionising autonomous vehicles: inspiring consumers in the age of Industry 4.0 technologies	32
The role and forms of social media branded content driving active customer engagement behaviours	32
Teaching note – Critical pedagogies: practical examples from the marketing classroom	31
The fifth mode of entry: the metaverse and the case of Blackpink’s ‘Born Pink’	30
Gender transformative advertising pedagogy: promoting gender justice through marketing education	26
Market segmentation strategy, target markets, and competitors: a resource-advantage theory perspective	25
Unboxing the child influencer paradoxes: a research agenda	25
Innovating with stakeholders to co-create value in cultural tourism experiences: a case study of Schokland in the Netherlands	24
Ageist marketing as systemic exclusion: towards a framework for age-inclusive marketing	23
Scholarship on alternative food networks: from mid-life crisis to life begins at 40?	23
Consumers living with dementia: a scoping review of overlooked marketplace experiences	23
Conceptualising the (dis)abling marketplace through value creation and destruction	20
Perspectives on drinking, manufacture and drinking spaces and places	19
Beyond utility: emotional resistance and symbolic barriers to toy rental services	19
Everyday consumption during COVID-19	17
Five decades of disruption in UK Higher Education- reflections from the Business School	17

Unveiling the unheard voices of low-income consumers in an emerging market	17
The role of personas and the co-authoring of brand meanings in effectual branding	16
The effect of ambivalence and perceived vulnerability on in-store behaviours: a cross-sectional study in Tunisia and Colombia	16
Disinformation and fake news as externalities of digital advertising: a close reading of sociotechnical imaginaries in programmatic advertising	16
“I cannot let this happen to other people”: on menopause advocacy, marketing and consumption with Kate Muir	16
Method, interrupted	15
Possible versus desired diets: food legislation as additional stress for low-income mothers	15
Designing experiences with physicality: effects on perceived brand personality and consumer-brand identification	13
Shining the spotlight on marketplace rituals: a review and research agenda	12
Extending and distributing the self	12
Towards glitch pedagogy	12
‘You need to change how you consume’: ethical influencers, their audiences and their linking strategies	12
Menopause on the market: navigating the dualities of care and empowerment	11
Welcome to esports, you suck: understanding new consumer socialisation within a toxic consumption collective	11
Digital practices tracing: studying consumer lurking in digital environments	11
Correction	11
Religiosity, divine control and consumer resilience during the COVID-19 pandemic	10
Up close and personal: feminist pedagogy in the classroom	10
Researching with discomfort: using affective research methodologies to construct knowledge about marginalised groups	10
In pursuit of relevant and rigorous qualitative research in marketing academia	10
Unpacking nontarget majority consumers’ responses to modest fashion: how market controversy perpetuates marketplace exclusion	10
No filter: navigating well-being in troubled times as social media influencers	10
Academics marginalised: practices for navigating tensions, resistance, and care	10
The mitigation of brand crises: towards broader, deeper and more diverse research directions	10
Beyond the game: alcohol brand experiences in sport and the potential for harm	9
Via Crucis of the Body : Clarice Lispector visits advertising	9
Constructions of marketing work: a critical Review	9
From passion to commerce: social media’s role in accidental entrepreneurship	9
Bewitched and bewildered: adoption of sharing economy reputation systems in the age of data portability	9
Ripping through a storified place: an exercise in critical breaking	9
When value-based selling stalls: an institutional analysis of its adoption in knowledge-intensive business services	9
Presenting marketing through music: Alpen sind immer wunderschön	9
Capabilities and collaborative marketing practices among rival cluster-based wine producers	9
Examining self-regulation as a potential intervention for moral grandstanding on social networking sites	9
Superior resource configurations through resource enablement: conceptualisation, key dimensions, and application	9
Platform capture: a review of the state of the art of research on platforms and a research agenda	9
Poetic meditation: (re)presenting the mystery of the field	8
The impact of legitimacy types on customer loyalty and the moderating role of the perceived COVID-19 threat: cross-country comparison between Japan and Croatia	8
Unpacking the spillover effect of liminality: preteens’ mothers’ experience as emotionally connected participants	8
Resource-advantage theory, resource-based theory and market-based resources advantage: effect of marketing performance on customer information assets stock and information analysis capabilities	8
Entrepreneurial subjectivation and capitalist desire – affective potentials of ‘expressive videography’	8
A scoping review on ageism in marketing: towards age inclusiveness	8
Designing transformative digital cultural experiences to enhance customer well-being	8
Menopause in transition: science, equity, and the future of care	8
A strengths-based approach to eliciting deep insights from social marketing customers experiencing vulnerability	8
The scope and intensity of personalised omnichannel customer journeys: a conceptualisation integrating experts’ and consumers’ perspectives	8
Philanthropy scandals and regular donations: the role of email marketing communications	8
Consumer wisdom and well-being investigated via intergenerational interactions	8
Reflections on a reimagined future for consumer research	8
A systemic view of sustainable consumption behaviour in the context of disruption	8

Process, profession and purpose: the 3 ps of digitalised marketing	7
Exploring consumer behavioural inertia in live streaming commerce	7
How sharing of supporters reveals competition amongst non-profit brands	7
Creative crowdsourcing: understanding participation barriers and levers from a heterogeneous crowd perspective	7
Stories of resilience – rebuilding consumer identity after poverty	7
Towards an ontology of consumers as distributed networks (or the end of ‘consumer research’ as we know it?): retrospective insights from the praxeomorphism of Russell Belk’s ‘extended self’	7
Strolling down memory card lane: nostalgia, age, and video game remakes	7
Exploring the (un)changing nature of cultural intermediaries in digitalised markets: insights from independent music	7
Consumer engagement on social media: an analysis of brand post characteristic combinations	7
Desperately seeking the elusive epistemic consumer: reflections on reflexivity	7
Examining guests’ experience in luxury hotels: evidence from an emerging market	7
From old to new: re-thinking and reconstructing ageing consumers	7
All change? The new climacteric market awareness	7
“I want world peace… oh, and bigger boobs”: repetitions and stereotyping on Friends ’ sustainable character Phoebe	7
Innovations in COVID times: which lessons to learn for the cultural industry?	7
Behind the virtual scenes: marketing management perspectives on the strategic use of virtual influencers	7
Preserving tradition amidst modernity: the hybridity of food practices	6
How regulatory focus shapes pro-environmental behaviour: evidence from Portugal	6
Exploring the higher education experiences of students living with disabilities: an online MBA case study	6
Shifting positionalities: the challenges of researching class-based marginalised service workers in postcolonial contexts	6
Brand community protection through contested brand revival	6
Correction	6
Expanding AR social attributes: an exploration of AR content shared on social media	6
Studying digitised historical advertisements: experiments, explorations, reflections	6
Towards an understanding of meme marketing: conceptualisation and empirical evidence	6
Outside in: the atmospheric disruptions of popular culture	6
Use it or lose it ? : exploring the grey area of dormant possessions and the role of rituals in value dynamics of household objects	6
State of the art: celebrity in the marketplace	6
The dynamic of employees’ trust in their organisation in a corporate brand crisis: the bounce-back effect of organisational identification	6
Counterfeit couture: epistemic contestations through fake luxury in Pakistani bazaars	6
Augmented reality and experience co-creation in heritage settings	6
Marketing theory development, theory use, and research programs	5
Choose your own future: the sociotechnical imaginaries of virtual reality	5
Small influencers should inform, brands can persuade: when rational content works	5
The influence of ritual efficacy on ritual vitality: temporal plaiting in the vestaval	5
Great expectations: intersecting markets, conflicting temporalities and the difficulty of shaping markets	5
Rituals and routines: reflecting change, redefining meaning, recasting scope	5
Markets for marketing	5
Mental illness as consumer vulnerability: ambivalent attachment to the college campus	5
The consumer-object relationship debate in contemporary technoculture: a systematic review for a theory of the object	5
Does size matter: how product assortment size is related to brand performance	5
Delineating positive spillover, negative spillover, and licencing within the pro-environmental literature	5
Developing a strategic typology of non-fungible tokens (NFTs)	5
The distributed body	5
Transformative transport services: leveraging sustainability, inclusivity, and technology through marketing management	5
Intimate neoliberal violence and ungrievable meno bodies	5
Seeing myself in a storefront window	5
Are we human or are we voice assistants? Revealing the interplay between anthropomorphism and consumer concerns	5
A pint-sized conversation: publicans, brewers, and academics on the UK beer, pub and brewing industry	5
Hen Dos and Don’ts: lifting the veil on tensions in consumer rituals	5
Film and the stigmatisation of ageing female sexuality: consumer commentary of Good Luck to You, Leo Grande	4
Degrowth: a literature review and conceptualisation for sustainable marketing and consumer research	4
Understanding approaches to social partnerships - investigating target audience reactions and non-profit managers’ business practice: a mixed-methods study	4
‘Human, you should help others’: how AI disclosure, message assertiveness, and AI anxiety shape consumer responses to AI-generated charitable ads	4
Influencer marketing: a scoping review and a look ahead	4
Customers facing companies’ content personalisation attempts: paradoxical tensions, strategies and managerial insights	4
Does a tick make it alright? – transgender and non-binary people’s perspective and behaviour towards the Rainbow Tick	4
Community building in virtual participation charity sport events	4
The social model and consumers with disabilities research: contributions, criticisms, and call for new perspectives	4
Conveying brand authenticity through television advertising in a transmedia world	4
Beyond the extended and distributed ‘self’: from subliminal extended selves to nonlocality and neurocapitalism	4
It is not consumption technologies that have put the ‘self’ in peril	4
Neuromarketing myths: a conceptual framework and empirical insights	4
Sticking pieces together – representing messiness in consumer research through the use of collage	4
Aneuploidy	4
Place in young adults’ alcohol journeys	4
Breaking down the crowd of backers: profiling cooperative strategies on a reward-based crowdfunding platform	4
The disabling marketplace: towards a conceptualisation	4
An ontology of consumers as distributed networks: a question of cause and effect	4
Using patient experiences to understand the (missed) digitalisation of the public health service	4
Critical and creative marketing pedagogies: confronting rhetoric, addressing inequality, inspiring change	4
Disclosure, content cues, emotions and behavioural engagement in social media influencer marketing: an exploratory multi-stakeholder perspective	4
Exploring social media influencers’ moral dilemmas through role theory	4
Influencer profiling: a comprehensive categorisation of social media influencers and their association with digital engagement	3
Resource-advantage theory, market segmentation and competitor analysis	3
An integrated marketing communications framework for social media influencers	3
Half girl, half horse and with a stick – the augmented hybridity of hobbyhorse enthusiasts	3
Mobile app vs. desktop browser platforms: the relationships among customer engagement, experience, relationship quality and loyalty intention	3
Exploring undiscovered country: AI-empowered collective and collaborative epistemic reflexivity (i-CCER)	3
Forced to move, forced to change: family identity and role redefinition in forced migration	3

Gender and the marketplace: a feminist dialogical review	3
Children and young people: opportunities and tensions for sustainability marketing	3
Brand dynasty: managing charismatic legitimacy over time	3
Heroes and villains: children’s stories of Eco-school learning as a scalar social site for sustainability practice	3
From the streets to the classroom: power analysis as a tool for critical pedagogy	3
Marketing, synthesis and interdisciplinarity: reading with M.J.B.	3
Student-centred theory building: pedagogical collaboration after Mark Fisher	3
How do heavy metal fans defend their taste regime? Insights from teenage fans in the French cultural context	3
Apples, oranges, and self	3
Beyond critique: for a subversive marketing scholarship	3
On being ‘state of the art’	3
Blinded by the buck! Emphasising a bottom-line mentality for frontline employees	3
Gen Zers’ intention to purchase products with sustainable packaging: an alternative perspective to the attitude-behaviour gap	3
Pink sincerity: post-postmodernism and double appropriation in marketing	3
Reassembling the elderly consumption ensemble: retaining independence through smart assisted living technologies	3
When parasocial relationships turn sour: social media influencers, eroded and exploitative intimacies, and anti-fan communities	3
Historical research, academic politics and editorial activism *	3
Exploring the interplay between frontline employees’ humour styles in service encounters	3
Women microbusiness owners’ entrepreneurial marketing decision-making during a crisis	3
Marketing the past: a literature review and future directions for researching retro, heritage, nostalgia, and vintage	3