Journal of Public Policy & Marketing

Papers
(The H4-Index of Journal of Public Policy & Marketing is 13. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-06-01 to 2025-06-01.)
ArticleCitations
Marketing to End War, Create Peace, and Enhance Sustainable Well-Being: Introduction to the Special Issue67
“Get a £10 Free Bet Every Week!”—Gambling Advertising on Twitter: Volume, Content, Followers, Engagement, and Regulatory Compliance44
Reflections on the 40th Birthday of the Journal of Public Policy & Marketing42
Commentary: Food and Food Waste: Spinning a Two-Sided Coin41
Identifying and Addressing the “Health Halo” Surrounding Plant-Based Meat Alternatives in Limited-Information Environments32
Lockdown Without Loss? A Natural Experiment of Net Payoffs from COVID-19 Lockdowns32
Consumer-Centered Policy Inquiries: A Call to Explore Policy Through a Consumer Lens and Consumers Through a Policy Lens22
Differential Response to Corporate Political Advocacy and Corporate Social Responsibility: Implications for Political Polarization and Radicalization20
Announcing the Winner of the 2024 Thomas C. Kinnear/Journal of Public Policy & Marketing Award20
Proof of ID: Building Access and Personhood in the Social Service Ecosystem Through Exchange17
Generative AI Solutions to Empower Financial Firms16
Do Consumers Order More Calories in a Meal with a Diet or Regular Soft Drink? An Empirical Investigation Using Large-Scale Field Data14
What Is (and Isn’t) a Product Recall?13
Helping Youth Navigate Privacy Protection: Developing and Testing the Children's Online Privacy Scale13
The Role of Social Norms on Direct-to-Physician Pharmaceutical Marketing Payment Acceptance13
Curbing Adolescents’ Risky Drinking Behavior with Authenticity13
Framings of Food Waste: How Food System Stakeholders Are Responsibilized in Public Policy Debate13
0.023681163787842