Journal of Retailing and Consumer Services

Article	Citations
Consumer rights or unethical behaviors: Exploring the impacts of retailer return policies	277
Gracefully yours: Would snap judgments of one's subtle graceful movements lead to inferences about their emotional intelligence?	277
How anticipated pride and guilt influence green consumption in the Middle East: The moderating role of environmental consciousness	256
Green influencers and consumers’ decoupling behaviors for parasocial relationships and sustainability. A comparative study between Korea and Vietnam	232
First come, first served: The importance of purchase priority in new product purchase competition	231
Psychological pricing: Myth or reality? The impact of nine-ending prices on purchasing attitudes and brand revenue	230
Icing on the cake or gilding the lily? The impact of high-modified model images on purchase intention	215
Bridging the intention-behavior-gap through digitalized information (?) - Two laboratory experiments in the textile industry	213
Platform's premium store brand introduction and sales mode selection strategies with the cost-advantageous manufacturer	202
On linking the perceived values of mobile shopping apps, customer well-being, and customer citizenship behavior: Moderating role of customer intimacy	189
Service robot risk awareness and customer-directed helping from the perspective of the transactional model of stress	187
Continuous increasing consumer service for multi-item dual-channel retail management	178
The effects of constrained mobile coupons in the mobile channel	174
Brand competitiveness antecedents: The interaction effects of marketing and R&D expenditure	173
How violation of consumers’ expectations causes perceived betrayal and related behaviors: Theoretical perspectives from expectancy violation theory	167
Conflict management capabilities in franchising	165
Understanding information disclosures and privacy sensitivity on short-form video platforms: An empirical investigation	161
Came and gone? A longitudinal study of the effects of COVID-19 on tourism purchasing intentions	161
From virtual to reality: The power of augmented reality in triggering impulsive purchases	159
Predicting label brand loyalty: A comparison of two models using a partial least square-structural equation modeling	156
The neurophysiological mechanisms underlying brand personality consumer attraction: EEG and GSR evidence	153
Enjoy to read and enjoy to shop: An investigation on the impact of product information presentation on purchase intention in digital content marketing	151
Research on the influencing factors of consumers’ green purchase behavior in the post-pandemic era	148
Trauma's effects on shopper choice confusion: The role of psychological hardiness and retailer strategies as mitigating factors	145
Identifying the motivating factors to promote socially responsible consumption under circular economy: A perspective from norm activation theory	145

Effects of in-store live stream on consumers’ offline purchase intention	143
Mobile payment apps filling value gaps: Integrating consumption values with initial trust and customer involvement	142
Emotion and trust in virtual service assistant design for effective service recovery	141
Understanding consumer repurchase intentions towards luxury retail brands: Evidence from an emerging market	141
Balancing identity diversity and product contexts: Understanding consumer trust in AI-enhanced chatbot services	138
Embracing digital companions: Unveiling customer engagement with anthropomorphic AI service robots in cross-cultural context	138
Artificial intelligence-generated virtual influencer: Examining the effects of emotional display on user engagement	136
Continuance intention to use self-delivery boxes: An empirical study in Tianjin, China	134
Customizing a consumers’ story for you: The impact of protagonist geographical distance on willingness to share	133
Green consumption behavior prediction based on fan-shaped search mechanism fruit fly algorithm optimized neural network	132
The role of sales magnet products in the sustainability of local grocery stores: An example of a grocery store focusing on local delicatessen products in Turkiye	130
Curation subscription box services: Implications for the pet industry	129
Loyalty programs, loyalty engagement and customer engagement with the company brand: Consumer-centric behavioral psychology insights from three industries	126
Strategic choices in live-streaming e-commerce: Balancing live-streaming selling mode and return-freight insurance strategy	125
From feeling like home to being at home: The negative outcomes of attachment to commercial places	124
The impact of reverse logistics process coordination on third party relationship quality: A moderated mediation model for multichannel retailers in the fashion industry	123
Precision marketing for newly-launched products: How to offer free trials to consumers?	117
SIoT robots and consumer experiences in retail: Unpacking repeat purchase intention drivers leveraging computers are social actors (CASA) paradigm	116
Emotional contagion triggered by online consumer reviews: Evidence from a neuroscience study	113
Food waste in the retail sector: A survey-based evidence from Central and Eastern Europe	111
Can consumer engagement on social media affect brand extension success? The case of luxury fashion brands and restaurants	111
The effect of matching promotion type with purchase type on green consumption	108
Determinants of consumers’ intentions to use smart home devices from the perspective of perceived value: A mixed SEM, NCA, and fsQCA study	108
Saudi millennials’ panic buying behavior during pandemic and post-pandemic: Role of social media addiction and religious values and commitment	108
Stand strong or Step Back: Exploring resilience and customer incivility in the retail context	107
Ethical marketing framework for metaverse simulated experiences of tourism (SET): An exploration of consumers’ aspirations and fears	106
The effects of hedonic shopping values on loyalty towards small retailers: The moderating role of trust	106
Product lifespan extension of technology products: Exploring perceptions, value-beliefs, motives and attitudes in American and Spanish consumers	105
The use of (non)exotic leathers by (non)favourite luxury brands: An attachment theory perspective	104
GNN-IR: Examining graph neural networks for influencer recommendations in social media marketing	104
Beyond classical van Westendorp: Assessing price sensitivity for variants of algae-based meat substitutes	102
Factors influencing recommendations for women's clothing satisfaction: A latent dirichlet allocation approach using online reviews	101
How a “China-made” label influences Chinese Youth's product evaluation: The priming effect of patriotic and nationalistic news	101
Consumer acceptance of social robots in domestic settings: A human-robot interaction perspective	101
Retailers, don't ignore me on social media! The importance of consumer-brand interactions in raising purchase intention - Privacy the Achilles heel	100
Do you create your content yourself? Using generative artificial intelligence for social media content creation diminishes perceived brand authenticity	98
The role of socially rich photos in generating favorable donation behavior on charity websites	98
Do people really want fast and precisely scheduled delivery? E-commerce customers' valuations of home delivery timing	97
Customers who misbehave: Identifying restaurant guests “acting out” via asymmetric case models	97
Men on a mission, women on a journey - Gender differences in consumer information search behavior via SNS: The perceived value perspective	97
The organic odyssey: Navigating the influence of attitude on purchase intent, mediated by perceived value, quality, and price in India	96
Will artificial intelligence replace human customer service? The impact of communication quality and privacy risks on adoption intention	95
Avatars of influence: Understanding how virtual influencers trigger consumer engagement on online booking platforms	95
Seeking stability or change? Retailers’ organizational legitimacy, strategic orientation and cross-channel integration	94
Corrigendum to “Service ads in the era of generative AI: Disclosures, trust, and intangibility” [J. Retail. Consumer Serv. 84 (2025) 1–9 104231]	93
Impact of dual routes of information cues on consumers' willingness to pay a premium in cross-border e-commerce: The role of product involvement and nutrition safety awareness	92
Views or likes? Utilizing social paratexts to make recommendations more effective in mobile social E-commerce: Construal level perspective	91
Unpacking the link between parasocial relationships and gifting in live streaming: A mediation and moderation perspective	91
Why do users trust Robotaxi? Analyzing user differences and adoption behavior from a socio-technical perspective	90
Psychographic segmentation of multichannel customers: investigating the influence of individual differences on channel choice and switching behavior	89

Determinants of virtual reality stores influencing purchase intention: An interpretive structural modeling approach	89
In pursuit of service encounter quality: Will service-oriented high-performance work systems benefit high-contact service industries?	89
The role of temporal distance, conspicuous consumption, and multisensory interfaces on consumer judgments in metaverse	89
The power of endorsement in upcycled food promotion: Investigating the moderating effect of perceived food familiarity	89
The determinants of Women's redemption of geo-targeted m-coupons	88
Recovering customer satisfaction after a chatbot service failure – The effect of gender	88
Evaluating regression techniques for service advisor performance analysis in automotive dealerships	87
Timing Matters: How pre- and post-holiday promotions affect fresh and frozen product sales in grocery retail	87
Combining sell-out data with shopper behaviour data for category performance measurement: The role of category conversion power	87
How household food shopping behaviors changed during COVID-19 lockdown period: Evidence from Beijing, China	85
Polluted cognition: The effect of air pollution on online purchasing behavior	85
Sustainable service product design method: Focus on customer demands and triple bottom line	85
The market-based assets theory of brand competition	84
Mobile shopping intensity: Consumer demographics and motivations	84
The harmonious role of channel integration and logistics service in Omnichannel retailing: The case of IKEA	84
Checkout button and online consumer impulse-buying behavior in social commerce: A trust transfer perspective	82
Factors impeding buy now, pay later (BNPL) adoption in India: A mixed-method approach	82
Cosmetics makers have always sold ‘hope in a jar’! Understanding the cosmetics purchase intention in the Chinese mobile commerce environment	81
Adverse effect of social media on generation Z user's behavior: Government information support as a moderating variable	80
The multiple effects of service innovation and quality on transitional and electronic word-of-mouth in predicting customer behaviour	80
Experience intensification to purchase intentions of derivative works in service-intensive industries: An empirical study	79
Risk management for barter exchange policy under retail industry	79
The way out – Customer benefits and self-service satisfaction in cashierless shopping systems	78
Bridging the gap: Exploring the nexus of service robot personalization, customer identification, and citizenship behaviors	78
Interactive effects of social norms and information framing on consumers' willingness of food waste reduction behavior	77
Luxury fashion games are so cool! Predicting awareness, perceived quality, and loyalty	76
Beyond and beneath the Metaverse dazzle: The interplay of VR and blockchain-based social exchanges and affordances in determining NFT trading user experience	76
Extrinsic and intrinsic motivators for usage continuance of hedonic mobile apps	75
Social media user behavior analysis applied to the fashion and apparel industry in the big data era	75
Reconciling conflict of interests in a green retailing channel with green sales effort	74
Determinants of switching intention from web-based stores to retail apps: Habit as a moderator	73
Background music tempo effects on food evaluations and purchase intentions	73
Consumer orientations of secondhand fashion shoppers: The role of shopping frequency and store type	72
Impact of perceived value, positive emotion, product coolness and Mianzi on new energy vehicle purchase intention	72
Customer inspiration in retailing: The role of perceived novelty and customer loyalty across offline and online channels	72
Standing up for or against: A text-mining study on the recommendation of mobile payment apps	72
Understanding customer participation in CSR activities: The impact of perceptions of CSR, affective commitment, brand equity, and corporate reputation	71
Brand extension or co-branding: The consumer's attribution of responsibility to the crossover strategies of heritage brands	71
Barriers of food delivery applications: A perspective from innovation resistance theory using mixed method	71
The investigation of green purchasing behavior in China: A conceptual model based on the theory of planned behavior and self-determination theory	71
How does AI technology integration affect employees’ proactive service behaviors? A transactional theory of stress perspective	71
Online shopping continuance after COVID-19: A comparison of Canada, Germany and the United States	71
Editorial Board	71
Differentiated consumer forgiveness for different corporate social irresponsibility domains: The moderating role of corporate reputation and patriotism	70
Enhancing consumer well-being through the citizenship experience	70
Exploring the effect of empathic response and its boundaries in artificial intelligence service recovery	70
Clean labeling: Is it about the presence of benefits or the absence of detriments? Consumer response to personal care claims	70
How to build CSR image with mixed-reward loyalty programs	70
Does green brand anthropomorphism influence repurchase intention? Understanding the impact of brand warmth, psychological ownership, and self-brand congruity	70
Counterfeit brands and Machiavellianism: Consequences of counterfeit use for social perception	70
Counterfeit conundrum: Insights into bottom of the pyramid consumer behavior in India	69
Exploring cognitive-behavioral drivers impacting consumer continuance intention of fitness apps using a hybrid approach of text mining, SEM, and ANN	69
The impact of the Seller's facial image on consumer purchase behavior in peer-to-peer accommodation platforms	69
Purchasing natural personal care products in the era of fake news? The moderation effect of brand trust	69
Integrating digital influencer persuasion model and theory of planned behavior: The mediating role of consumer involvement in endorsed brands	68
Miracle in the evening: Explaining the boundary condition of consumer's self-control on purchase intention of near-expired products	68
Nonverbal communication of dual anchors in live streaming and its effects on sales	68
Does human value-expressive brand anthropomorphism on social media lead to greater brand competitiveness?	68
Deposit AI as the “invisible hand” to make the resale easier: A moderated mediation model	68
Finding the best creation strategy: How influencer's photo-editing behavior affects consumer's engagement intention	68
Rich in modality, poor in value? Understanding the impact of multimodality on review helpfulness	67
Human vs. virtual influencers in Crisis: How attribution and crisis response shape brand trust	67
Decisions with ChatGPT: Reexamining choice overload in ChatGPT recommendations	66
Retail value creation through augmented reality: The role of task-technology fit, consumer knowledge, and personality	66
Tailoring customer segmentation strategies for luxury brands in the NFT market – The case of SUPERGUCCI	66
Effects of characteristics of in-store retail technology on customer citizenship behavior	65
Exploring the core factors of online purchase decisions by building an E-Commerce network evolution model	65
Consumers' switching intention towards E-commerce platforms’ store-to-store pickup services: The application of the extended PPM model	65
Are we ready for metaverse adoption in the service industry? Theoretically exploring the barriers to successful adoption	64
The role of influencer–follower congruence in the relationship between influencer marketing and purchase behaviour	64
From human to virtual: Unmasking consumer switching intentions to virtual influencers by an integrated fsQCA and NCA method	64
Influence of perceived value on omnichannel usage: Mediating and moderating roles of the omnichannel shopping habit	63
Implications of counterfeiting and differentiation on online knowledge services with suitability upgrades	63
How IT affordances influence customer engagement in live streaming commerce? A dual-stage analysis of PLS-SEM and fsQCA	63
Chatbots in e-commerce: The effect of chatbot language style on customers’ continuance usage intention and attitude toward brand	63
Dealing with poor online ratings in the hospitality service industry: The mitigating power of corporate social responsibility activities	62
Does social trust always explain the active use of sharing-based programs?: A cross-national comparison of Indian and U.S. rideshare consumers	62
The effect of risk on purchase confidence and subsequent purchase intention: The moderating role of product container haptic sensations	62
Credibility and price premium-based competitiveness for industrial brands	62
Don't miss the boat when consumers are in-store! Exploring the use of point-of-purchase displays to promote green and non-green products	62

Editorial Board	62
Scarcity, symbolism, and social identity (3S): Unpacking drivers of conspicuous consumption of virtual gear in the metaverse	62
Retail franchise ecosystem dynamics: Insights from countries of varied development levels	62
I am not like them: A terror management theory perspective on the consumer separation tendency of pet profile images	62
Interplays between manufacturer advertising and retailer store brand introduction: Agency vs. wholesale contracts	62
Reputation vs. price: Sequential recommendations based on cue diagnosticity theory	62
Eye-opening! Exploring uncertainty marketing through hedonic blind box collectibles	61
How do online sales channels affect global product purchases? The role of CSR and cross-country differences	61
Building value with packaging: Development and validation of a measurement scale	61
Minority service providers serving majority group customers: The relations between power attribution, empathy and emotional labor	61
How do relational bonds affect user engagement in e-commerce livestreaming? The mediating role of trust	61
Encourage sustainable consumption among the elderly through generativity	61
Decoding influencer marketing effectiveness on instagram: Insights from image, text, and influencer features	61
Authenticity, fit and product type: Testing a celebrity brand extension model cross-culturally	61
Manufacturer encroachment through live streaming considering consumer disappointment aversion	61
Optimizing customer engagement content strategy in retail and E-tail: Available on online product review videos	60
Transformed virtual concepts into reality: Linkage the viewpoint of entrepreneurial passion, technology adoption propensity and advantage to usage intention	60
Coupon promotion and inventory strategies of a supplier considering an e-commerce platform's omnichannel coupons	59
Less light, better bite: How ambient lighting influences taste perceptions	59
Enhancing brand equity through multidimensional brand authenticity in the fashion retailing	59
A quality function deployment framework for service strategy planning	58
Enhance understandings of Online Food Delivery's service quality with online reviews	58
Towards a Mobile App Diffusion of Innovations model: A multinational study of mobile wallet adoption	58
Why and when firms respond accommodatively to the product-harm crisis: An institutional perspective	58
Consumers and service robots: Power relationships amid COVID-19 pandemic	58
Consumers’ personality and compulsive buying behavior: The role of hedonistic shopping experiences and gender in mediating-moderating relationships	57
Improving customer retention in taxi industry using travel data analytics: A churn prediction study	57
The golden mean: Research on the mechanism of customer participation in employee service innovation	57
Helpful or harmful? A curvilinear perspective on AI agent anthropomorphism in service failure tolerance	57
The mediating effect of user satisfaction and the moderated mediating effect of AI anxiety on the relationship between perceived usefulness and subscription payment intention	56
More gain, more give? The impact of brand community value on users’ value co-creation	56
The impact of customer-generated evaluation information on sales in online platform-based markets	56
Changes and determinants of consumer shopping behavior in E-commerce and social media product Muslimah	56
Location effects: Geo-spatial and socio-demographic determinants of sales dynamics in brick-and-mortar retail stores	56
Consumer confidence and green purchase intention: An application of the stimulus-organism-response model	55
A CSR perspective to foster employee creativity in the banking sector: The role of work engagement and psychological safety	55
Watching is valuable: Consumer views – Content consumption on OTT platforms	55
A sustainable step forward: Understanding factors affecting customers’ behaviour to purchase remanufactured products	55
Determinants of the continuance use of smart shopping carts: Findings from PLS-SEM and NCA	55
How to make busy individuals donate more? The matching effect of charitable appeals and busyness on willingness to donate	55
Why do we prefer humans to artificial intelligence in telemarketing? A mind perception explanation	55
How customer engagement in the live-streaming affects purchase intention and customer acquisition, E-tailer's perspective	55
Organizational structure and store performance in the grocery retail industry: The moderating role of narcissistic leadership	54
Unveiling insights from online shopping carnivals: A pre-vs-post analysis	54
Metaverse friends with social benefits: Effects of social identity on the intention to purchase virtual products through site attachment, user engagement, and public self-consciousness	54
Editorial Board	54
Supervisor incivility and frontline employees’ performance amid the COVID-19 pandemic: A multilevel moderated mediation analysis	54
Effect of WeChat interaction on brand evaluation: A moderated mediation model of para-social interaction and affiliative tendency	54
Customer engagement outcomes in mobile applications: Self-congruence as a moderator	54
From awareness to preference: The dual role of brand and eco-friendliness in shaping green choices	54
Healing or hesitation? The impact of anthropomorphism on consumers' repair intentions for products	54
Cafe geography tells how locations vary across retail models	53
Engaging in unpaid jobs out of free will: an attribution theory perspective on the effects of supervisor support attributions on volunteers' service quality	53
Influencing mechanisms of live streamer's language strategies on product sales	53
Can mobile promotion automation decrease overall purchases? The role of promotion pattern predictability in customer habit formation	53
The retailer's brand promotion strategy under competition: The impact of supply uncertainty	53
Do myriad e-channels always create value for customers? A dynamic analysis of the perceived value of a digital information product during the usage phase	53
Editorial Board	53
Striking the right balance: Customising return policy leniency for managing customer online return proclivity and satisfaction	53
Do sales control systems affect service–sales ambidexterity and salesperson performance? A job demands–resources perspective	53
Low-frequency, high-impact: Discovering important rare events from UGC	53
The crisis cloud's silver linings: The effects of hope and gratitude on employee burnout and engagement	53
Orchestrating retail in small cities	52
Stocking up on hand sanitizer: Pandemic lessons for retailers and consumers	52
The role of memorable experience and emotional intelligence in senior customer loyalty to geriatric hotels	52
When a clean scent soothes the soul: Developing a positive attitude toward sharing service space with strangers	51
Measuring the consumer livestreaming experience: Scale development and validation	51
A two-generation new product model by considering forward-looking customers: Dynamic pricing and advertising optimization	51
Perceived values, platform attachment and repurchase intention in on-demand service platforms: A cognition-affection-conation perspective	51
Brand personality appeal in retailing: Comparing fashion- and grocery retailing	51
Digital marketing and brand competitiveness: The mediating role of marketing capability and operational capability	50
Measuring the impact of online reviews on consumer purchase decisions – A scale development study	50
Understanding shoppers’ cross-channel analysis of influencing factors of online and offline channels: Evidence from clothing product	50
“From expectations to frustrations”: Dissecting negative experiences to understand negative word-of-mouth in online grocery services	50
Self-reliance vs. Dependence: Optimal live streaming strategies selection for E-retailers at different developmental stages	50
Retail futures: Customer experience, phygital retailing, and the Experiential Retail Territories perspective	50
Exploring consumers’ competence, autonomy and relatedness needs in the adoption of facial recognition payment technology	50
The role of interactivity from Instagram advertisements in shaping young female fashion consumers’ perceived value and behavioral intentions	49
Marketplace, reseller, or web-store channel: The impact of return policy and cross-channel spillover from marketplace to web-store	48
Managing advertising investments in marketing channels	48
Advertisement policy for dual-channel within emissions-controlled flexible production system	48
Impact of apps aesthetics on revisit intentions of food delivery apps: The mediating role of pleasure and arousal	48
Appreciation vs. apology: Research on the influence mechanism of chatbot service recovery based on politeness theory	48
Hedonic consumption experience in videogaming: A multidimensional perspective	48
Technology roadmapping for the e-commerce sector: A text-mining approach	48
Consumer perceived value and impulse buying behavior on mobile commerce: The moderating effect of social influence	48
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty: The case of a commercial bank in Thailand	48
Reciprocity in upward product line extensions: A longitudinal study	47
Editorial Board	47
Exploring antecedents impacting user satisfaction with voice assistant app: A text mining-based analysis on Alexa services	47
The geography of lifestyle center growth: The emergence of a retail cluster format in the United States	47
Unlocking potential: An integrated approach using PLS-SEM, NCA, and fsQCA for informed decision making	47
The way to generate customer citizenship behavior with customer experience	47
Consumers’ attention, experience, and action to organic consumption: The moderating role of anticipated pride and moral obligation	47
An empirical analysis of eWOM valence effects: Integrating stimulus-organism-response, trust transfer theory, and theory of planned behavior perspectives	46