OOIR: Observatory of International Research

Papers

(The TQCC of International Journal of Electronic Commerce is 9. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2022-01-01 to 2026-01-01.)

Article	Citations
Editor’s Introduction	32
How the Introduction of Machine Traders and Disclosure of Their Presence Affect Prediction Accuracy: An Online Controlled Experiment in Prediction Market	30
How to Retain My Consumers? Investigating Incumbents’ Promotional Strategies Upon New Business Entry in the Online-to-Offline Context	27
Heterophily or Homophily of Social Media Influencers: The Role of Dual Parasocial Relationships in Impulsive Buying	27
Influence of Online Reviews on the Dynamics of Product Quality and Pricing in a Competitive Market	26
Enhancing Relationships Through Online Brand Communities: Comparing Posters and Lurkers	25
A Multiplatform Study of Social Commerce Success: Theoretical Development and Empirical Validation	24
How Feature Changes of a Dominant Ad Platform Shape Advertisers’ Human Agency	23
How Different Types of Platforms Should Strategically Share Information With Manufacturers	22
The Emergence of a Sharing Market: Pricing, Supply, and Consumption	20
User Motivation in Application Abandonment: A Four-Drives Model	19
Sincere or Falsehearted? Investigation of Online Reviews and Merchant Response	17
Innovating With the Customer: Co-Creation Motives in Online Communities	16
The Effect of Incidental Prices in Online Display Ads on Consumer Internal Reference Price	16
Discrete Emotion Synchronicity and Video Engagement on Social Media: A Moment-to-Moment Analysis	14
Outcomes of Cyber-Victimization and Bystander Reactions in Online Brand Communities	14
Building a Blockchain-Based Platform for Interbank Collaboration	14
Transformation and Sustainability of Digital Platforms and Ecosystems: A Multidisciplinary Exploration	13
Challenges to Co-Creating Value in Nascent Platform Ecosystems: Gaps Between Theory and Practice	12
The Effects of Anchors’ Multimodal Features on Fan Conversion in Live-streaming E-commerce	11
Editor’s Introduction	11
More Personalized, More Useful? Reinvestigating Recommendation Mechanisms in E-Commerce	11
Do Many Hands Make Light Work? The Contingent Effects of Online Team Size in Open Collaboration Contests	9
Product Pricing and Design Strategy in Platform-Based Collaborative Innovation With Cognitive Bias	9
Toward Better Customer Engagement: The Mediating Role of Cognitive and Behavioral Trust in Search and Social Media Platforms	9

Editor’s Introduction	9
Digital Transformation of Incumbent Pipeline Firms through Platformization	9
Does Scarcity Add Value in Influencing Consumers in the Try-Before-You-Buy Model?	9