OOIR: Observatory of International Research

Papers

(The TQCC of Journal of Vacation Marketing is 8. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-06-01 to 2025-06-01.)

Article	Citations
Examining the ethical grey area: Do sustainable travelers prioritize hotel websites over booking platforms?	83
Virtual reality in wine tourism: Immersive experiences for promoting travel destinations	77
Re-assessing hotel room performance before and during the pandemic	67
Exploring the experience attributes of intangible cultural heritage through big data analytics	64
Tell me your story: Branding destinations through residents’ (place) stories	62
Robots vs. human employees’ influence on restaurant brand relationship building: An integration of role theory and stereotype theory	48
How do online hotel consumers perceive room rates?	39
The interplay of message framing and incentive framing on hotel guests’ amount of personal information disclosure	37
Addressing regional tourism policy: Tools for sustainable destination management	31
Memorable digital-free tourism experiences: Antecedents and outcomes	30
Travel in trouble: Examining travel resilience in pilgrimage tourism	30
The psychology of vacationers’ hotel brand choice in a post-pandemic world	28
Educational travellers and destination appeal: Deconstructing intrinsic motivations	28
Does user-generated video content motivate individuals to visit a destination? A non-visitor typology	27
Rental car reservation patterns in island tourism: Case study in Shodoshima, Japan	26
How tourist information drives promotional efforts: A case study of the Greater Miami Convention and Visitors Bureau	26
Perception and gaze of diaspora: Analysis of affective, cognitive, & cultural factors in tourism	25
Social Media marketing and restaurants’ brand equity after COVID-19: A revitalizing model	24
Virtual reality, YouTube, or social media? Assessing promotional effects on tourism destination	24
How to create flow experience during travel: The role of destination attributes	23
Exploring tourist interaction from user-generated content: Topic analysis and content analysis	22
The formation of tourists’ pro-environmental behavior in natural history museum scene: A configuration analysis based on motivation–opportunity–ability theory	22
How celebrity-endorsed travel livestreaming triggers impulsive buying? The role of trust and positive emotions	21
Family-friendly wine tourism? The challenge of supplying child-inclusive wine terroir experiences	21
Can smart technologies enhance co-creation and destination perceived authenticity? Culture's moderating effect	20

How to enhance online reputation? An empirical study from a joint customer–firm perspective	20
Self-congruity theory and residents’ attitudes toward tourism	19
Fishing tourism and the environment: Examining fishing tourists’ resource consumption reduction and recycling behaviors at fishing destinations	18
Determinants of consumers’ intention to visit green hotels: Combining psychological and contextual factors	18
Virtual reality in retirement communities: Technology acceptance and tourist destination recommendation	18
Adventurous femininities: The value of adventure for women travelers	17
The social behavior of traveling with dogs: Drivers, behavioral tendencies, and experiences	17
Understanding the drive experience of motor vehicle club members in the Philippines	16
Planned or unplanned? Understanding the shopping behaviors and experiences of tourists	16
How does the metaverse tourism experience form tourists’ happiness: A mixed- methods study	16
Impact of materialism on tourists’ green purchase behavior: Extended norm activation model perspective	15
Online brand advocacy for destinations: The role of destination management, experience, and satisfaction	15
Heritage tourism and allegiance development: A study of the Korean demilitarized zone	15
Enhancing social media engagement by the hospitality industry: The power of customer experience dimensions	15
The effects of hotels’ environmental sustainability communication strategies on social Media engagement and brand advocacy: The roles of communication characteristics and customers’ personality traits	14
K-Means segmentation of tourism accommodation based on the active use of websites: Its application to an emerging destination (extremadura, Spain)	14
Why would anyone visit a terror-affected place? A case of Turkey	14
Exploring impacts of AR on group package tours: Destination image, perceived certainty, and experiential value	13
Memorable wellness tourism experiences: Scale development and validation	13
Celebrating 30 years of the Journal of Vacation Marketing : A bibliometric review	13
The adventurous tourist amidst a pandemic: Effects of personality, attitudes, and affect	13
What behavioral beliefs could robot-served hotels focus on to attract potential consumers?	12
LGBTIQ+ tourist motivations and memorable destination experience: The moderating effect of gender identity and sexual orientation	11
From online games to offline travel: Gaming flow, attachment, and esports travel	11
What makes hospitality employers attractive to Gen Z? A means-end-chain perspective	11
Which destination brands among nation, city, and event brands benefit from hosting mega-events? Before-after comparison of three destination brands for the PyeongChang Winter Olympics	11
Choosing the Optimal Segmentation Technique to Understand Tourist Behaviour	11
Stimulating tourists’ senses for sustainable destination development: Combining embodied cognition theory and the S-O-R model	11
Travel to reminisce esports: Effects of esports nostalgia on spectators’ psychological well-being and travel-related behaviors	10
Wine destination brand equity in New- and Old-World wine countries: Exploring the moderating effect of wine involvement	10
Corrigendum to ‘Exploring the impacts of national image, service quality, and perceived value on international tourist behaviors: A Nepali case’	9
The role of environmental knowledge and interest on perceived value and satisfaction	9
Perceptions of pet-accompanying tourism: Pet owners vs. nonpet owners	9
An extended stimulus-organism-response model of Hanfu experience in cultural heritage tourism	9
Not all language tourists take language courses – the determinants of formal and informal language tourism	9
The need for a contextualized adaptation of the evaluation of the destination image	9
Importance–performance analysis of olive oil tourism activities: Differences between national and international tourists	9
Heterogeneity of tourists’ destination brand experiences: A segmentation analysis	8
Heritage tourism brand experiences: The influence of emotions and emotional engagement	8
Building relationship orientation among travelers through destination brand authenticity	8
Distant local-guided tour perceptions and experiences of online travellers	8
Effects of perceived value on satisfaction and revisit intention: Domestic vs. international tourists	8
The family experiences in the daily local-guided tours: Evidence from the sharing economy platform (Withlocals)	8
Perceived benefits and tourist willingness to pay more in national forest parks: The moderating roles of ecocentrism, collectivism, and power distance	8
Value creation in wine tourism – an exploration through deep neural networks	8
Impact of cultural proximity on destination image and tourists’ perceptions: The case of the Portuguese cultural festival Lusofonia in Macao	8
Emerging space tourism business: Uncovering customer avoidance responses and behaviours	8
Tourist gazes through photographs	8
No jab, no international travel? Linking TRA, mass media, motivation, and experience	8
How can tourism advertising language make cultural heritage sites more popular?	8

Sustainability-oriented service innovation and customer satisfaction in hospitality: Assessing the impact of value co-creation, ecological knowledge and gender