Journal of Vacation Marketing

Papers
(The TQCC of Journal of Vacation Marketing is 9. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-04-01 to 2025-04-01.)
ArticleCitations
Virtual reality in wine tourism: Immersive experiences for promoting travel destinations71
Data vulnerability and privacy risk among hotel guests who share personal data70
Memorable wellness tourism experiences: Scale development and validation60
Exploring the influence of cultural values on green purchasing and its consequence55
A new tourism paradigm in the marketplace: Armchair travel and destination experiences54
When social class and social norms shape word of mouth about eco-friendly tourism businesses45
‘What if my experience was not what I expected?’: Examining expectation-experience (dis)confirmation effects in China’s rural destinations37
Why Chinese do not come: Antecedents and outcomes of destination images35
Experiential brand positioning: Developing positioning strategies for beach destinations using online reviews34
Tourists’ selfies storytelling: Preferences, intentions, and concerns for practise in the tourism and hospitality industry29
Exploring the selfie and distracted gaze of the tourist experience through the lens of online photo-sharing: Where to from here?27
The impact of Airbnb cover photo shot-scale presentation on consumer decisions27
Is VR always better for destination marketing? Comparing different media and styles27
The impact of the hotel star rating system on tourists’ health safety and risk perceptions: Study based on tourists’ vacation experiences27
Examining the ethical grey area: Do sustainable travelers prioritize hotel websites over booking platforms?26
Destination brand experience, brand positioning, and intention to visit: A multi-destination comparison study26
A rebound in nature-based tourism intentions during the COVID-19 era25
Mindful escapes: Unveiling the transformative wellness journeys of generation Z24
Flight-to-nowhere service: Investigating factors influencing the repurchase intention24
The longer the better? The impact of online review length on tourist trust and visit intention24
Pro-environmental behaviour of the residents in sensitive tourism destinations23
Value co-destruction in Airbnb: Antecedents and outcomes22
Unveiling impulse buying patterns in travel live-streaming through the lens of social cognitive theory21
Determinants of self-drive attributes supporting destination advocacy: Case of Thai domestic tourists21
Integrative subjective well-being in tourism21
How effective are user-generated travel short videos in promoting a destination online?20
Transformative brand experiences and consumer-based brand equity in heritage tourism: The role of authenticity and motives20
Corrigendum19
The effectiveness of virtual versus human influencer marketing for tourism destinations18
Creating effective visuals for destination marketing videos: Scenery vs people17
What behavioral beliefs could robot-served hotels focus on to attract potential consumers?17
What makes hospitality employers attractive to Gen Z? A means-end-chain perspective17
Tourist engagement: Toward an integrated framework using meta-analysis17
Shaping organizational culture in response to tourism seasonality: A qualitative approach16
Once-in-a-lifetime leisure experiences (OLLE): The role of Flow, novelty, and interpersonal interaction on tourists’ satisfaction and memories16
Exploring the psychological benefits of value co-creation in tourism: Enhancing hedonic and eudaimonic well-being through empowerment, social connectedness, and positive emotions16
The impact of positioning on click-through-rates in hotel metasearch engines15
Exploring the experience attributes of intangible cultural heritage through big data analytics15
The influence of gaming and non-gaming experience on customers’ response to the casino15
Theme park visitors’ responses to monetary promotions: The moderating roles of promotion frequency and original price14
Destination restaurants, place attachment, and future destination patronization14
Re-assessing hotel room performance before and during the pandemic14
The adventurous tourist amidst a pandemic: Effects of personality, attitudes, and affect14
Low and high outcome quality in co-created hospitality services: Two explanations for consumer satisfaction14
Impact of Japanese travelers’ psychographics on domestic travel intention during the COVID-19 pandemic13
Friend or assistant? Matching effects between virtual influencer role types and well-being patterns based on construal level theory12
The impacts of under-tourism and place attachment on residents’ life satisfaction12
The role of environmental knowledge and interest on perceived value and satisfaction12
Choosing the Optimal Segmentation Technique to Understand Tourist Behaviour12
Entwined tenets of destination evangelism and commitment in social-media-based travel community12
Addressing regional tourism policy: Tools for sustainable destination management11
LGBTIQ+ tourist motivations and memorable destination experience: The moderating effect of gender identity and sexual orientation11
Importance–performance analysis of olive oil tourism activities: Differences between national and international tourists10
Stimulating tourists’ senses for sustainable destination development: Combining embodied cognition theory and the S-O-R model10
Destination love and addiction: Insights from positive addiction theory10
Robots vs. human employees’ influence on restaurant brand relationship building: An integration of role theory and stereotype theory10
Visitors’ self-expansion and perceived brand authenticity in a cultural heritage tourism destination10
What influences online users’ tourism information sharing?: A study based on regulatory focus theory10
Socio-cultural drivers of Saudi tourists’ outbound destination decisions10
The role of promotion expenditures, direct flights and climate in island destinations9
Narrative analysis of seniors’ travel sharing: Self-shaping images and narrative patterns9
From online games to offline travel: Gaming flow, attachment, and esports travel9
The need for a contextualized adaptation of the evaluation of the destination image9
Perceptions of pet-accompanying tourism: Pet owners vs. nonpet owners9
Investigating why guests choose to use (or not to use) peer-to-peer hospitality services through the behavioral perspective model9
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