International Journal of Consumer Studies

Article	Citations
Exploring the patterns in political consumption: A review and identification of future research agenda	226
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The visual naturalness effect: Impact of natural logos on brand personality perception	102
Mapping the socially responsible consumption gap research: Review and future research agenda	95
Human–machine trans roles conflict in the organization: How sensitive are customers to intelligent robots replacing the human workforce?	79
Gradual stimulation of respondents' reflexivity: A research design for studying unreflexive consumers	71
How relationship norms and task complexity affect consumer perceptions of quality in crowdsourcing	70
Charting the evolution of research on the paradoxes in consumer choice—Systematic review and future research agenda	69
The Role of Blockchain Technology in Enhancing Consumers' Impulsive Buying Behavior	68
Matching audio/video app features with young user preferences: An integrated approach	67
It is better with a shade of blue! Consumer evaluation of unisex extension of brands	67
Customer experience in social commerce: A systematic literature review and research agenda	66
Which food delivery platforms are winning the restaurant food delivery wars? Analysis from a consumer perspective	64
What beliefs underlie decisions to buy groceries online?	63
Challenges and opportunities of brand corporate social responsibility classification: A review, new conceptualization and future research agenda	62
Metaverse and Consumer Behavior: A Systematic Literature Review and Future Research Agenda	61
Understanding Gender in Food Consumer Behaviour–A Review and Research Agenda	60
Service failure and service recovery: A hybrid review and research agenda	59
Demarketing for sustainability: A review and future research agenda	59
Issue Information	58
Blockchain application in consumer services: A review and future research agenda	57
Consumer value of virtual music festivals	55
Preventive healthcare behavior: A hybrid systematic literature review (1998–2023)	53
Sustainable Consumption Behaviors of Different Generations: A Qualitative Research	53
Is uniform pricing by competing retailers perceived as fair?	51

Vulnerability and perceived risks in the peer‐to‐peer sharing economy	51
Virtual reality: A review and a new framework for integrated adoption	50
Inform Me or Make Me Laugh: Influencer Marketing and the Role of Emotional Contagion and Information Value	49
Omnichannel shopping habit development	49
Does Negative Online Review Matter? An Investigation of Travel Consumers	46
Advancing Marketing Science Through Vroom's Expectancy Theory: A Review and Research Agenda	45
Exploring online customer experience: A systematic literature review and research agenda	44
How do social media influencers inspire consumers' purchase decisions? The mediating role of parasocial relationships	44
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Think eco, be eco? The tension between attitudes and behaviours of millennial fashion consumers	41
Defining sustainable clothing use: A taxonomy for future research	40
Motivated Consumer Innovativeness and Sustainable Fashion Choices: A Sequential Explanatory Study	37
How augmented reality media richness influences consumer behaviour	37
Fulfilled Expectations: Key to Customer Loyalty in Digital Home‐Sharing Platforms	37
Digital consumer engagement in a social network: A literature review applying TCCM framework	36
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Consumers' behavioral intention toward online shopping in the post‐COVID‐19 period	36
Dark financial profile leading to debt traps – A theoretical framework	36
Theoretical underpinnings of consumers’ financial capability research	36
The Effects of Restaurant Cancellation Policies and No‐Show Awareness Campaigns on Reservation Behaviors	34
Leveraging consumer personality and social media marketing to improve a brand's social media equity	33
SPICe—Determinants of consumer green innovation adoption across domains: A systematic review of marketing journals and suggestions for a research agenda	33
Impact of mixed bundling type on consumers’ value perception	32
I'll have what she's having: (Social) Perceptions of default options and implications for marketing and decision making	32
Hope for the environment: Influence of goal and temporal focus of emotions on behavior	31
The Impact of Power States and Belonging on Masstige Luxury Consumption	31
A powerful tip: Power's impact on tipping behavior	30
Financial self‐efficacy of consumers: A review and research agenda	30
Sustainable Consumption in the East: Cross‐Cultural Variation of Antecedents of Green Purchase Intention Based on Religiosity, Spirituality and Values	30
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Observational learning: Influence of regulatory focus, knowledge, and summarized observable recommendations on consumer decision outcomes in an online environment	29
Ad avoidance in the digital context: A systematic literature review and research agenda	29
Three decades of halal food scholarly publications: A PubMed bibliometric network analysis	29
Developing food literacy in young children in the home environment	29
Examining consumer food waste through grocery retailers' customer data: Segments and practical implications	28
Mobile social commerce content, consumer emotions and behaviour	28
Circularity Within Service‐Dominant Logic: The Role of Perceived Ethics on Co‐Creation in Sharing Economy Platforms	27
E‐Tailers' Twitter (X) Communication: A Textual Analysis	26
Intention to use telemedicine services during a health crisis: A motivation‐opportunity‐ability theory approach	25
Consumers' Perspective of Plant‐Based Meat Alternatives—A Systematic Literature Review and Future Research Agenda	25
Exposure to Food Temptations Reduces Subsequent Consumption Through Goal Activation	25
The Dimensions and Roles of Online Content in Social Commerce: A Systematic Literature Review and Future Research Agenda	24
A meta‐analysis of the elaboration likelihood model in the electronic word of mouth literature	24
Facebook Second‐Hand Marketplace Browsing Influence on Impulse Buying: A Mixed‐Methods Study	24
Facebook and Consumer Research: A Review, AI‐Driven Thematic Visualisation, and Research Agenda	24
Issue Information	24
Navigating Avatar‐Based Marketing From Value Aspects: A Systematic Literature Review and Forward‐Looking Research Agenda	24
Attachment styles and customers' long‐term relationships in a service context	23
Will social media celebrities drive me crazy? Exploring the effects of celebrity endorsement on impulsive buying behavior in social commerce	23
Theory of planned behavior in consumer behavior research: A systematic literature review	23

Ethnocentrism and Consumer Animosity: A Systematic Literature Review and Future Research Agenda Using TCCM Framework	23
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Ecotourism experience: A systematic review and future research agenda	23
Cultural factors and low‐salt consumption: A mixed methods approach	23
Forty Years of Microfinance Research and Its Impact on Consumers: A Review and Research Agenda Using the ADO‐TCM Framework	22
Over two decades of research on choice overload: An overview and research agenda	22
Bridging the Mental Gap: The Impact of Augmented Reality Multiproduct Presentation and Recommendation Strategy on Consumer Satisfaction	22
Brand Social Sustainability and Consumer Behavior: A Systematic Literature Review and Future Research Agenda	22
Can Information and Entertainment Compensate for Affection? A Cross‐Sectoral Analysis of Social Media Influencers	22
Enhancing Parasocial Brand Experience and Brand Equity: Unleashing the Advantages of ChatGPT Service	22
Value co‐creation and co‐destruction behaviour: Relationship with basic human values and personality traits	21
Opportunity cost in consumer behavior: Definitions, operationalizations, and ambiguities	21
Issue Information	21
Using eye‐movements to assess underlying factors in online purchasing behaviors	21
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Understanding digital consumer: A review, synthesis, and future research agenda	21
Mediating roles of karma and self‐enhancement in the effect of religious and spiritual primes on bystanders' reporting intention	21
Local consumer well‐being in a multicultural marketplace: From conflict to engagement	20
Fighting Aging With Creation: The Sense of Feeling Old Enhances Young Consumers' Desire for Experiential Creation Consumption	20
Brand trust and engagement in social commerce	20
Financial Education Mandates and Financial Wellbeing of Young Adults: Examining Financial Capability Factors as Mediators	19
The influence of perceived risk on purchase intention in e‐commerce—Systematic review and research agenda	19
Masstige strategies on social media: The influence on sentiments and attitude toward the brand	18
Multifunctional risk in the adoption of innovative technological products	18
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Parasocial Interaction in Marketing Domain: Offering Insights Through a Systematic Literature Review	18
Antecedents and moderators of consumer adoption toward AR‐enhanced virtual try‐on technology: A stimulus‐organism‐response approach	18
How do we measure the intangible? Overcoming the measurement challenge in services	18
Elderly consumers in marketing research: A systematic literature review and directions for future research	18
How do controversial foreign country images affect consumers?	18
The effects of influencer type, regulatory focus, and perceived authenticity on consumers' purchase intention	18
Don't Blame Me! Using Neutralisation Theory to Understand Household Food Waste	17
Ostracizing sources avoid communal tastes: Effect of ostracizing behaviour on extraordinary consumption	17
The influence of self‐brand connection on consumer reactions to symbolic incongruency and perceived betrayal	17
Impact of empathy with nature on pro‐environmental behaviour	17
The commercial impact of live streaming: A systematic literature review and future research agenda	17
Issue Information	17
Anthropomorphism and consumer behaviour: ASPAR‐4‐SLRprotocol compliant hybrid review	17
Consumer Disposal Behaviour of Durable and Semi‐Durable Products: A Systematic Literature Review and Future Research Agenda	17
Impact of COVID‐19 on changing consumer behaviour: Lessons from an emerging economy	17
Joint Consumption Promotes the Purchase of Innovative Products	17
Impact of diversity training on employees and consumers: A review and research agenda	17
Peer influence on teenagers’ preference for brand name food products: The mediation effect of peer identity	16
Responding to COVID‐19: The impact of corporate social responsibility on consumer behavior	16
Service Quality in Spectator Sports: A Review and Research Agenda	16
Religion's influence on consumption: A life course paradigm perspective	16
Consumer biases in the perception of organizational greed	16
Why do consumers prefer a hometown geographical indication brand? Exploring the role of consumer identification with the brand and psychological ownership	16
Investigating Satisfaction and Loyalty of the House‐Owner and the Tenant From Dual Perspectives Using Social Exchange Theory and Stimulus‐Organism‐Response Approach	16
Cultural influences on future transportation technology usage: The role of personal innovativeness, technology anxiety and desire	16
Consumer neuroscience on branding and packaging: A review and future research agenda	15
Impulsive buying in buyer–seller service encounters	15
Consumption to compensate for the feeling of “loss of ownership of self” Women’s journeys through the liminal transitions of marriage	15
Online value co‐creation activities in three management domains: The role of climate and personal needs	15
Brand Evangelism: A Review and Research Agenda	15
Consumer responses toward smart technology: A systematic review, synthesis, and future research agenda	15
Generation Z's perceptions of a good life beyond consumerism: Insights from the United States and Finland	15
Can initial trust boost intention to purchase Ayurveda products? A theory of consumption value (TCV) perspective	15
Exploring the Relationship Between Female Conspicuous Consumption and Mating Goals	15
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When does the price presentation order impact choices? Dispositional and situational moderators for the price order effect	14
The silent diversion of knowledge: Examining inequality of financial knowledge	14
When interruptions can boost sales: An on‐line versus memory‐based perspective	14
Dual envy influences online shoppers' intention to purchase luxury counterfeits	14
Consumer intentions to use collaborative economy platforms: A meta‐analysis	14
Incentivised dishonesty: Moral frameworks underlying fake online reviews	14
Artificial intelligence in voice assistants: User benefits explored	14
Consumer Decision‐Making Processes Regarding Healthy Food Choices: A Systematic Literature Review and Future Research Agenda	14
Social Media Influencer Marketing: A Systematic Literature Review Using TCM and ADO Framework	14
The sources of the many faces of consumer smartphone attachment: A value‐in‐use perspective	14
Rural Tourism: A Hybrid Review and Future Research Agenda	14
Antecedents and consequences of brand attachment: A literature review and research agenda	14
Electroencephalography Studies on Marketing Stimuli: A Literature Review and Future Research Agenda	14
Social cynicism, greenwashing, and trust in green clothing brands	14
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How to maintain sustainable consumer behaviours: A systematic review and future research agenda	13
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Issue Information	13
A transdisciplinary review and framework of consumer interactions with embodied social robots: Design, delegate, and deploy	13

It's ok to think in a bad way: How state optimism and pessimism influence risk‐taking	13
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Valuing less and guarding more: Consumption stewardship in restricted contexts	13
Marketing at the bottom of the pyramid: Literature review and future research agenda	13
Public service announcements: A literature review and way forward	12
Terror Management Theory in the Consumer Domain: A Systematic Review and Meta‐Analysis on Mortality Salience Driven Consumer Responses	12
The effect of utilitarian and hedonic motivations on mobile shopping outcomes. A cross‐cultural analysis	12
Obtaining Premium When Luxury Is Far Away: Masstige's Antecedents, Moderators and Consequences	12
Analysing customers' reviews and ratings for online food deliveries: A text mining approach	12
Correction to “Overconsumption: A Systematic Literature Review and Future Research Agenda”	11
One‐click at a time: Empowering mothers for their adolescent children's educational expenditures through social media usage	11
Content marketing research: A review and research agenda	11
Impact of artificial intelligence on customer engagement and advertising engagement: A review and future research agenda	11
Role of Consumer Minimalism and Psychological Ownership in Consumption Behavior	10
Appearance‐related possessions and the transition to retired life	10
Four Decades of Sensory Marketing: A Hybrid Review and Future Research Agenda	10
Social media influencers: The formation and effects of affective factors during online interactions	10
More Than Knowledge: Consumer Financial Capability and Saving Behavior	10
How online reviews with different influencing factors affect the diffusion of new products	10
Corrigendum	10
Labeling and consumer purchases	9
Well‐being of higher education consumers: A review and research agenda	9
Language and thought: Linguistic relativity in social marketing communication	9
How to conduct a bibliometric content analysis: Guidelines and contributions of content co‐occurrence or co‐word literature reviews	9
What does luxury really mean to millennial consumers?	9
Impulse buying: A systematic literature review and future research directions	9
Issue Information	9
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Issue Information	9
Five decades of self‐congruity in consumer behaviour research: A systematic review and future research agenda	9
Beyond presence: Creating attractive online retailing stores through the cool AR technology	9
Normative influence and masstige purchase intention: Facilitators, inhibitors, and the moderating effect of celebrity endorsement	8
Issue Information	8
Tourist accommodation, consumption and platforms	8
Knowledge and Skills Are Not Enough—Exploring the Determinants of Financial Behavior Formation	8
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Impact of perceived value on the online purchase intention of base of the pyramid consumers	8
Setting the Sustainability Agenda: The Impact of Luxury Brands' SDG‐Related Tweets on Consumer Engagement	8
Augmented reality in marketing: Conceptualization and systematic review	8
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Consumers’ motivations for adopting a vegan diet: A mixed‐methods approach	8
Toward D2A: Enhancing Luxury Fashion With Seamless and Immersive Phygital Customer Experiences	8
The relationship between electronic word of mouth and brand: A systematic review and future research agenda	8
Consumer collecting behaviour: A systematic review and future research agenda	8
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Development of a sustainable consumption measurement scale	8
Giving a Conspicuously Branded Gift: The Role of Guilt	8
The Gender Gap in Economic and Financial Literacy: A Review and Research Agenda	8
Perceptions and drivers of the metaverse adoption: A mixed‐methods study	8
Influencers and donations: The impact of source and product benefits	7
Does character's gender matter in inspirational brand story? Exploring the moderating effect of gender role conformity	7
Luxury Fashion Apps: Functional and Hedonic Customer Experiences	7
Issue Information	7
Generational Differences in Financial Well‐Being: Understanding Financial Knowledge, Skill, and Behavior	7
Mapping sustainability practices in the healthcare sector: A systematic literature review and future research agenda	7
Measuring consumer‐based brand equity of prestigious mass brands using masstige mean score scale	7
Issue Information	7
Shop at your own risk? Consumer activities in fashion e‐commerce	7
How Does Humanoid Virtual Influencers' Appearance Convey Social Presence? The Underlying Process and Path to Purchase Intention	7
The perceived quality of wooden building materials—A systematic literature review and future research agenda	7
Neuromarketing and the Marketing Mix: An Integrative Review and Future Research Agenda Using the TMC Approach	7
A data‐driven approach to improve online consumer subscriptions by combining data visualization and machine learning methods	7
Fuzzy‐set qualitative comparative analysis in consumer research: A systematic literature review	6
Exploring the mediating role of utilitarian value and hedonic value in the formation of oppositional loyalty in online communities	6
Social Media in Sport: A Systematic Review and Research Agenda Using the Theory, Context, Characteristics, and Methodology Framework	6
A Neuromarketing Approach to Consumer Behavior on Web Platforms	6
Shared consumption and its determinants: A systematic literature review and future research agenda	6
Emotions and consumer behaviour: A review and research agenda	6
Masstige consumption, brand happiness, and brand advocacy: A service perspective	6
Social exclusion and consumer responses: A comprehensive review and theoretical framework	6
Gender Differences in Responses to Informational and Transformational Advertising Appeals	6
Online shopping cart abandonment: A review and research agenda	6
Engagement With Brand Posts on International Women's Day: An Empirical Analysis of Differences in Gender and Authenticity	6
Patient‐Centricity in the Pharmaceutical Industry: A Review and Research Agenda	6
Should I Use ChatGPT Travel Insurance Recommendations? A Dual‐Process Theory Perspective	6
Adaptive apparel for people with disabilities: A systematic literature review and future research agenda	6
Enhancing the Well‐Being of Older Adults Through Augmented Reality: A Systematic Literature Review and Future Research Agenda	6
Two decades of research on “masstige” marketing: A systematic literature review and future research agenda	6
‘Crying over spilt milk?’ Effect of post‐consumption dissonance on coping behaviour for online purchases	6
Crafting Impactful Systematic Literature Reviews: Thumb Rules and Suggestions	6
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What Will the Delivery Robots Bring Us Tomorrow?	6
Social media adoption behaviour: Consumer innovativeness and participation intention	6
Determinants of selection behavior in online distribution channels for fresh food	6
The dynamics of value co‐creation behavior: A systematic review and future research agenda	5
Consumers' willingness to pay for corporate social responsibility: Theory and evidence	5
Anti‐Consumption Research: A Systematic Literature Review and Research Agenda	5
Mobile Payments in Health Crisis: A Comprehensive Approach to Analyzing Consumer Behavior in Emerging Markets	5
Mapping the Future of Tech‐Infused Luxury: A Roadmap and Research Directions	5
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Impact of financial literacy on consumer financial behavior: A systematic review and research agenda using TCCM framework	5
Location Matters When Advertising Sustainable Products: Influences of Conceptual Metaphor and Anthropomorphism	5
Segmentation of collaborative consumption consumers: Social identity theory perspective	5
The evolving direct‐to‐consumer retail model: A review and research agenda	5
Discounted Giving: How Price Discounts in Charitable Appeals Affect Prosocial Donor Contributions	5