OOIR: Observatory of International Research

Papers

(The TQCC of Journal of Hospitality Marketing & Management is 18. The table below lists those papers that are above that threshold based on CrossRef citation counts [max. 250 papers]. The publications cover those that have been published in the past four years, i.e., from 2021-08-01 to 2025-08-01.)

Article	Citations
The role of servant leadership, self-efficacy, high performance work systems, and work engagement in increasing service-oriented behavior	372
Drivers of and barriers to customer value co-creation behaviors in the robot-assisted restaurant context	182
Does dysfunctional customer behavior really impact the turnover intention of hotel guest-contact employees? The role of wisdom leadership and job embeddedness	160
Understanding psychological ownership in access-based consumption through a theory synthesis: an investigation of Airbnb and hotels	65
Effect of situational factors (control, convenience, time pressure, and order complexity) on customers’ self-service technology choices	64
Past, present, and future of anthropomorphism in hospitality & tourism: conceptualization and systematic review	63
Hi Alexa, do hotel guests have privacy concerns with you?: A cross-cultural study	57
Modeling consumers’ trust in mobile food delivery apps: perspectives of technology acceptance model, mobile service quality and personalization-privacy theory	51
The influence of leadership commitment to service quality on hotel employees’ brand citizenship behavior: a mediation and moderation analysis	48
A meta-analysis of antecedents and outcomes of psychological capital in hospitality and tourism	47
A meta-analysis of customer uncivil behaviors in hospitality research	44
Artificial intelligence features and their service outcomes: a meta-analysis	44
Narrative or non-narrative? The effects of short video content structure on mental simulation and resort brand attitude	42
Burnout or boreout: A meta-analytic review and synthesis of burnout and boreout literature in hospitality and tourism	42
Understanding trust and perceived risk in sharing accommodation: an extended elaboration likelihood model and moderated by risk attitude	40
Corporate social responsibility authenticity as an antecedent to customer citizenship behavior: evidence from hospitality industry in Taiwan	39
Understanding customer attitudes and behaviors towards drone food delivery services: An investigation of customer motivations and challenges	38
Unperplexing the nexus between physical evidence and guest retention at beach resorts: multiple sequential mediation models	34
Strategizing human-robot role matrix: balancing automation and human touch	33
Cultivating consumer extra-role behaviors via green psychological benefits: the roles of gratitude and perceived consumer effectiveness	32
Impact of metaverse experiences on consumer behavior in metaverse-enabled hospitality retailing: the role of realism, immersion, convenience, and social interaction	32
Employees’ sustainability behavior: moderating effects of customer environmental awareness	30
Effects of paradoxical leadership on generation Y employees’ voice behavior: Exploring the chain mediating role of employees’ psychological safety and job crafting	30
Good or excellent? Factors determining online hotel ratings. A spatial approach	29
Critical determinants of intentions to revisit smart hotels: an examination of smart service interactional experience, emotions, and technophilia	28

Customers’ metaverse service encounter perceptions: sentiment analysis and topic modeling	27
How does the tourism and hospitality industry use artificial intelligence? A review of empirical studies and future research agenda	27
Addressing service profit chain with artificial and emotional intelligence	25
Corporate digital responsibility: navigating ethical, societal, and environmental challenges in the digital age and exploring future research directions	25
A profile deviation approach to enhancing relationship marketing outcomes	25
Responding to negative reviews? The interplay of management response strategy and service failure type	24
Service robot’s responses in service recovery and service evaluation: the moderating role of robots’ social perception	24
Does ethnic affinity affect consumers’ posting behavior? Evidence from face recognition and difference-in-differences design	24
Multiple mediating effects in the association between hotels’ eco-label credibility and green WOM behavior	23
Improved or decreased? Customer experience with self-service technology versus human service in hotels in China	23
High-performance work systems and employees’ outcomes in challenging contexts: the role of hindrance stressors	22
Theorizing vloggers’ approaches and practices in travel vlog production through grounded theory	22
The effects of message framing in CSR advertising on consumers’ emotions, attitudes, and behavioral intentions	22
Beyond Reality: Examining the Opportunities and Challenges of Cross-Border Integration between Metaverse and Hospitality Industries	21
How dark traits and regulatory focus manifest in online hotel reviews: a textual content analysis	21
Navigating workplace technological challenges: the role of technology curiosity and peace of mind in enhancing employee work-life wellbeing and work pleasure	21
Social connectedness and well-being of elderly customers: Do employee-to-customer interactions matter?	21
Toward pro-environmental performance in the hospitality industry: empirical evidence on the mediating and interaction analysis	19
Green entrepreneurship orientation, green innovation and hotel performance: the moderating role of managerial environmental concern	18
Customer perception of price fairness in human-robot interaction: examining the role of anthropomorphism and social presence	18
To break or not to break? The dual effects of employee-AI collaborative identification on employee pro-customer rule breaking	18
Exploring mental health from the perspective of DNA methylation: evidence from the hospitality employees	18
Examining the antecedents and effects of hotel corporate reputation on customers’ loyalty and citizenship behavior: an integrated framework	18